Pretty smart by them to release it in December since girlfriends/wives are going to order as a gift for the boyfriends/husbands on Christmas and New Year. I just hope they have enough supply to fulfill all orders.
Now 100$ is a decent price if it's going to work. If it will than there is no point for them to lower the price in the future. Even poor men will find 100$ to buy the miracle product. Demand won't decrease.
Once it's out I will order maybe 3 bottles to try it on my temples. If this picture is legit than it works on temples. Great result in 2 months.
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