Just a estimated guess based on how they've defined their target market in all of their investment pitch material. They use similar verbiage when talking about "high end clients" and specifically quoting several famous individuals who have openly spent 30-50k pound sterling (40-60k USD) on high end hair transplants.Out of curiousty, what makes you think Stemson won’t charge the average patient around that ball park ($200,000+)? From what I’ve seen they haven’t given an estimated price range on commercialization.
It's possible it could be more, but the difference is that they aren't building their product so that they can preform it themselves, where as Tsuji/Riken are. They're building a service company that licenses out proprietary science to hair transplant doctors and gets revenue based on usage. What good would it serve them if they priced a product that no one used?
Another item of note is that the level of surgical involvement will also have a large factor on the price. If the hair transplant surgeon has to implant 50,000 synthetic scaffolds by hand and it takes 3 days or roughly 25 hours (as quoted in that video). Even according to our current transplant pricing (2-10$ a graft) you'd be in the Tsuji price range.
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