i bought that new shampoo loreal vive for men and i tried it and..it works ..alittle.you dont see massive improvements in hair density but there is a difference.they say it works by putting a coating a shampoo around your hair follicle that lasts all day even after you rinse,this makes one hair look as thick as two put together.like i said though its not a massive improvement but its enough to make you feel happy.lol.i have only the shampoo but they also sell shampoo/conditionerand even have foam and gel thickening products in this line as well.i paid 4 dollars for it so i would urge people to pick some of this stuff up..its for the money