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Every haircare product comes with a variety of claims, including "increases shine," or "anti-dandruff." There is no denying that every brand wants their products to stand out by making appealing claims on the packaging. But more importantly, the manufacturer should conduct comprehensive efficacy testing to substantiate the product's claims, and it cannot be false claims, as this will get you caught in a legal vortex. Therefore, before any haircare product is launched to the market, it needs to verify the intended claims with the assistance of professional laboratories using precise biological instruments. Typically, claims for haircare products include, but are not limited to, the following:
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