Belmondo
Established Member
- Reaction score
- 6
Yesterday I had to give a class about advertising and the course director was there to evaluate my work.
The problem is: I'm working with 11 terrible teenage girls (believe me, they really are terrible!) so how can I captivate this kind of audience for 90 minutes?
The class went well. Here are the 11 commercials I showed and how they reacted (God bless YouTube):
http://www.youtube.com/watch?v=QK8AtarztaM
Beyonce + True Star. I had to start big, so this was the perfect choice. It's a gorgeous, hypnotic ad and the girls love Beyonce, of course.
http://www.youtube.com/watch?v=o6MAmUDscSQ
It's a good ad but my least favorite of the lot. The girls love the trousers and they liked the cute guy but it was the least effective.
http://www.youtube.com/watch?v=lpk-1n94IfU
Girls love babies so they enjoyed this one but not as much as I expected.
http://www.youtube.com/watch?v=uLTIowBF0kE
This was never shown in Portugal and it was a great way to introduce the subject of the economy of gender.
http://www.youtube.com/watch?v=i9lwZwu8rps
Excellent HIV/aids campaign, they enjoyed it, it's a differente type of advertising and it's an important subject.
http://www.youtube.com/watch?v=p916yeFa2Xk
I thought they weren't going to understand the famous 'Embrace Life' ad but it's so beautiful it's impossible not to love it.
http://www.youtube.com/watch?v=44fX5yavIZo
If this one doesn't make you cry, you're not a member of the human race.
http://www.youtube.com/watch?v=ofICNgc8lqU
Lots of celebrities, girls love that.
http://www.youtube.com/watch?v=u8LQZJbJjhw
This one was the most effective. Armani jeans + Cristiano Ronaldo in underpants: the girls were spellbound! It also served to talk about other forms of advertising (not just tv ads)
http://www.youtube.com/watch?v=PmyRUrzN ... re=related
Surprise, surprise! They liked this one! I thought girls and football were not a good match but Nike's Write the Future ad is brilliant.
http://www.youtube.com/watch?v=e3R9IpAQ6xo
I saved the best for last. This is absolutely brilliant, hilarious and Madonna is like the Virgin Mary for those girls.
The problem is: I'm working with 11 terrible teenage girls (believe me, they really are terrible!) so how can I captivate this kind of audience for 90 minutes?
The class went well. Here are the 11 commercials I showed and how they reacted (God bless YouTube):
http://www.youtube.com/watch?v=QK8AtarztaM
Beyonce + True Star. I had to start big, so this was the perfect choice. It's a gorgeous, hypnotic ad and the girls love Beyonce, of course.
http://www.youtube.com/watch?v=o6MAmUDscSQ
It's a good ad but my least favorite of the lot. The girls love the trousers and they liked the cute guy but it was the least effective.
http://www.youtube.com/watch?v=lpk-1n94IfU
Girls love babies so they enjoyed this one but not as much as I expected.
http://www.youtube.com/watch?v=uLTIowBF0kE
This was never shown in Portugal and it was a great way to introduce the subject of the economy of gender.
http://www.youtube.com/watch?v=i9lwZwu8rps
Excellent HIV/aids campaign, they enjoyed it, it's a differente type of advertising and it's an important subject.
http://www.youtube.com/watch?v=p916yeFa2Xk
I thought they weren't going to understand the famous 'Embrace Life' ad but it's so beautiful it's impossible not to love it.
http://www.youtube.com/watch?v=44fX5yavIZo
If this one doesn't make you cry, you're not a member of the human race.
http://www.youtube.com/watch?v=ofICNgc8lqU
Lots of celebrities, girls love that.
http://www.youtube.com/watch?v=u8LQZJbJjhw
This one was the most effective. Armani jeans + Cristiano Ronaldo in underpants: the girls were spellbound! It also served to talk about other forms of advertising (not just tv ads)
http://www.youtube.com/watch?v=PmyRUrzN ... re=related
Surprise, surprise! They liked this one! I thought girls and football were not a good match but Nike's Write the Future ad is brilliant.
http://www.youtube.com/watch?v=e3R9IpAQ6xo
I saved the best for last. This is absolutely brilliant, hilarious and Madonna is like the Virgin Mary for those girls.