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Another Indian company seeks to test a topical herbal-based hair loss treatment.
Indian Herb Co. targets world market with balding treatment
As more people in the modern age are experiencing hair loss due to stress and air pollution, the demand for balding treatments is increasing as well. Although there are several pharmaceutical companies in Korea that make products that claim to help grow hair, all of their chemical formulas contain antiseptic.
However, Indian Herb Company has succeeded in making and marketing a hair-growth product that doesn't have antiseptic, as it is made by mixing the essences of 10 herbs.
"The advantage of Cre-C is that it is an alternative medicine using natural ingredients extracted from herbs. That is why it has no side-effects and is not harmful to the body," said Ko Do-yoon, president of Indian Herb Company in an interview. Although most balding treatments were invented for men, Cre-C can also be used by women, which makes the product more popular, Ko said. Koreans' interest in hair-growth products is quite strong, as the product is selling at about 1,200 pharmacies nationwide since it first appeared in the market last May. Considering that the two biggest pharmacy chains in Korea, Medipharm and Onnuri, each have 1,300 chain stores nationwide, Cre-C selling at 1,200 drug stores is proof that the product is viable, the president said.
Pharmacists also selected Cre-C as the best balding remedy in March due to its convenience, high repurchase rate and good treatment effect, he said. Ko accidentally became acquainted with this natural treatment in 1997, while he was doing business in Mexico. Due to the high elevation of Mexico City, air pollution and stress, his hair started to fall out during his eight-month stay there.
Desperate to prevent hair loss and grow back his hair, Ko asked one of his employees, an Aztec descendant, if there was any way to stop this phenomenon. The Indian native brought him a lump of herb mixture, which the native said had been a cure for hair loss in Mexico for several hundred years. Surprisingly enough, after applying the herb medicine for a week, the amount of hair loss reduced significantly and flakes started to disappear.
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